Swaine London
A bespoke e-commerce site and a clienteling application for a British luxury house founded in 1750.
A bespoke e-commerce site and a clienteling application for a British luxury house founded in 1750.

Swaine London, a British luxury house founded in 1750, entrusted CONCILIUM with the design of its bespoke e-commerce site and its clienteling solution.
The shift to a bespoke approach delivered +47% mobile conversion and +28% average basket value over 12 months.
In store, the advisors' mobile application on iPad offers a 360-degree customer profile, personalised clienteling and the allocation of rare pieces, with integration into Salesforce and SAP Customer Experience.

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